Networking is a tried and true way to meet potential customers and build your business's image. While the end goal of networking is to get customers, you won't get much out of it if you spend all your time trying to sell to the people you meet.
Kevin Stirtz writes "Networking
is a great way to meet people in a "non-selling" setting. So, don't sell. Meet and greet. Ask people about their businesses. Be friendly and relaxed. Enjoy yourself. Get to know people. Above all, do not sell."The author offers 10 things you can do to maximize your networking efforts and reach your ultimate goal of new customers for your business.
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