The Mequoda Group says that by 2025, nearly 100% of information products will be digital.
According to an article in their Mequoda Daily e-mail newsletter, "The last 15 years in the publishing industry have seen a revolution in marketing channels. Publishers now sell more products and generate more revenue on the Internet than from any other source.
"Here’s the Mequoda Manifesto: Over the next 15 years, publishers will transition to delivering exclusively digital products. And that transformation will be twice as gut-wrenching as the shift to online marketing.
"If you want to make more money selling your editorial content online, you need to start creating more digital products right now. It’s that simple."
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